Business articles

The Importance of Demand Forecasting Explained for Students in a Supply Chain and Logistics Program

Supply chain and logistics explores the necessary skills to succeed in a dynamic and fast-paced global environment. When it comes to business management, you need to know how to deliver the right products in the right quantities to satisfy customer demand. Demand forecasting is all about predicting customer demand and making mindful business purchases based […]

4 Career Paths to Explore After Earning Your Supply Chain & Logistics Diploma

Supply chain and logistics is a dynamic and engaging industry, and refers to the process of scheduling, implementing, and regulating the movement and storage of goods and services— from where they are produced, to where they are eventually consumed. If you have an analytical mind and a strong capacity for organization and planning, you’ll be […]

Taking a Business Management Program? Consider Building These 5 Skills

It’s commonly known that the business world can be extremely competitive, with professionals needing to quickly adapt to changes in order to stay ahead. Choosing to develop your business skills in advance can help you better navigate this competitive landscape. Business skills include a wide range of competencies and abilities, primarily geared towards improving an […]

Top 3 Online Ad Strategies for Business Management Students

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The last year has upended the way most businesses operate, with many turning to online platforms for new ways of reaching audiences and selling their goods and services. Those with little knowledge of online advertising have found themselves in a crash-course position, trying to learn the best way to craft ads and reach audiences in […]

How Marketing Expertise Can Help You after Business School

Marketing is an essential part of any business. Learning to be a good marketer will teach you how to communicate the value of your brand, product, and service, create strong relationships with your customers, and ultimately drive sales. As part of the Business Management Diploma at Canadian Business College (CBC), students will gain an in-depth […]